Current Affairs

Department of Financial Services (DFS), Ministry of Finance, successfully concludes Special Campaign 4.0

Department of Financial Services (DFS), Ministry of Finance, successfully concludes Special Campaign 4.0

The Department of Financial Services (DFS), Ministry of Finance, and its affiliated organisations successfully completed the one month-long Special Campaign 4.0 with special focus on minimising pendency, and institutionalising Swachhata from 2nd-31st October 2024.

The DFS launched the Special Campaign 4.0 with special impetus on better space management, customer centric initiatives, making the environment clean and green, record management and disposal of scrap.

All the organisations of DFS, Public Sector Banks (PSBs), Public Sector Insurance Companies and other Public Sector Financial Institutions like NABARD, SIDBI, EXIM Bank, NHB, IIFCL etc. actively participated in the Special Campaign 4.0.

The DFS achieved 100% disposal of all identified Public Grievances, Public Appeals, PMO references and MP References. 11.79 lakh square feet of space has freed and revenue of Rs. 4.50 crore has been earned through scrap disposal. The campaign was conducted in more than 38,500 sites across the country.

Twelve Public Sector Banks and 43 Regional Rural Banks organised Pension Grievances Weeks. In the camps, apart from the grievances registered & redressed, pensioners were also educated regarding submission of online life certificate and door step banking facilities.  In more than 52,208 branches across the country approx. 1.45 lakhs pensioners were contacted.   

Various videos and static contents were posted on Social media platforms by PSBs and RRBs to spread awareness towards Cyber Security. Safety tips and practices were shared through these educational posts to combat against cyber related frauds.

Highlights & achievements of the Department and its organisations:

The DFS sensitised its all organisations to use the opportunity of Special Campaign 4.0 to enhance customer interface and to undertake citizen centric initiatives. The organisations of DFS, being in the financial services sector, were conveyed to undertake the activities like Financial Literacy campaigns, Registration/Updation of Nomination in bank accounts, Activating Dormant Accounts, Renewal of Locker Agreements, Disposal of Pending Claims etc. The achievements during the Campaign on these parameters are as follows:

All the activities undertaken by organisations were regularly posted on various social media platforms. More than 1,000 posts were made during the campaign. As part of the initiative, customers of various organisations, staff members, senior management & head of organisations also gave feedback about the initiatives during the campaign on various social media platforms.

Link of social media posts on Cyber Security & Fraud:

Link

Organisation

https://x.com/TheOfficialSBI/status/1850877880302981224

State Bank of India

https://x.com/UnionBankTweets/status/1845794175025037416

Union Bank of India

https://x.com/IOBIndia/status/1841462616285184062

Indian Overseas Bank

https://x.com/BankofIndia_IN/status/1841410296067551428

Bank of India

https://x.com/sidbiofficial/status/1848244729294864477/photo/1

SIDBI

 

Link of Testimonial Videos are as follows:

Link

Organisation

https://www.facebook.com/share/v/1DVJZudok5/

Indian Bank-MD & CEO

https://x.com/centralbank_in/status/1851223972333175075?t=G5jZGQfecCqdz3c7UnugvQ&s=19

Central Bank of India-MD & CEO

https://www.instagram.com/reel/DBf-MkBowzl/?igsh=bG81MHRoMmhxeng5

LIC-Chairperson

https://x.com/IndiaEximBank/status/1851147318852018250

Exim Bank – MD

https://x.com/NABARDOnline/status/1850148952798109912

NABARD Chairman

https://x.com/sidbiofficial/status/1851185639229665626

SIDBI-Chairman

https://x.com/NhbIndia/status/1842075661126512907 

NHB- MD

https://x.com/BankofIndia_IN/status/1851247642912993661

Bank of India -ED

https://x.com/UCOBankOfficial/status/1851850055965380781

UCO Bank-

https://x.com/canarabank/status/1851284616528744525

Canara Bank -General Manager

https://x.com/bankofbaroda/status/1851633313321980032

Bank of Baroda-General Manager

https://x.com/PSBIndOfficial/status/1848392037294277034

Punjab & Sind Bank -Customer

https://x.com/sidbiofficial/status/1847161444132929847

SIDBI-Impact of Special Campaign 4.0

https://x.com/newindassurance/status/1850843259955814420?s=46

New India Assurance’s Journey under Special Campaign 4.0

https://x.com/karnatakagbank/status/1850032263888556521

Karnataka Gramin Bank-Customer

https://x.com/KeralaGBank/status/1850868492821504199

Nukkad Nataks and FLCs conducted by Kerala Gramin Bank

https://x.com/AGV_Bank/status/1843874397708529802

Street Play on swachhata organized -Assam Gramin Vikash Bank

https://x.com/PSBIndOfficial/status/1848644575830937933

Punjab & Sindh Bank-Waste to Art

https://x.com/centralbank_in/status/1850764609533235540

Central Bank of India-Staff

https://x.com/sidbiofficial/status/1847161444132929847

SIDBI-Staff & Customer

https://x.com/canarabank/status/1849345775773336025

Canara Bank-Customer

https://x.com/MyIndianBank/status/1848368703328620673

Indian Bank- Customer

https://x.com/BankofIndia_IN/status/1850848684331946345

Bank of India-Customer

 

  1. Cleanliness Campaigns/Sites/Offices Cleaned: 38,577
  2. Space Freed: 11,79,219.00 sq. ft.
  3. Revenue Earned from Scrap Disposal: Rs. 4,54,53,508.00
  4. Disposal of Public Grievances: 9,725
  5. Disposal of Public Grievances Appeals: 2,378

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