Ministry of Information and Broadcasting successfully completes Special Campaign 4.0 on Swachhata, reducing pendency and beautification and optimum utilisation of Space

Ministry of Information and Broadcasting successfully completes Special Campaign 4.0 on Swachhata, reducing pendency and beautification and optimum utilisation of Space

The Ministry of Information and Broadcasting successfully carried out Special Campaign 4.0 from October 2 to October 31, 2024, with the primary objective institutionalising cleanliness (Swachhata), reducing pendency and beautification and optimum utilisation of space.

The campaign was conducted in more than 600 field offices spread over different parts of the country. Officers from the Ministry were deputed to field offices to oversee the implementation of the campaign.

The nodal officer of the Ministry regularly reviewed the progress of the campaign with nodal officers of field offices through VC and WhatsApp communication. The overall progress of the campaign was regularly reviewed by the Secretary Mr. Sanjay Jaju.

The highlights of the achievements are:

There were many best practices adopted by the Ministry and its field offices during the campaign. Some of these are:

10. Beautification VAT Area behind MPP department of SRFTI, Kolkata

The Ministry of Information and Broadcasting remains fully committed to the objectives of Special Campaign 4.0 and continues to actively engage beyond the campaign conclusion on October 31, 2024 with emphasis on collective efforts, sustainable improvements in cleanliness, institutionalisation of Swachhata,   improvement in governance etc.

Prior to special campaign 4.0, in the Swachhata Hi Seva, 2024 from 17^th September to 1^st October, 2024, about 4871 events were conducted under the three pillars of the campaign namely Swachhata Mein Jan Bhaagidari, Sampoorna Swachhata including Swacchata Lakshit Ekayi or CTUs and Safai Mitra Suraksha Shivir. The events were conducted in various field offices of the Ministry wherein more than 2 lakhs people participated.

Few highlights are as follows:

Officials from Ministry visited field offices to see implementation of Special Campaign 4.0

 

20000 physical files were reviewed out of which 9100 files were weeded out at M/o I&B Main Secretariat

IIMC, New Delhi undertook process of weeding out old files, streamlining records and ensuring efficient management of documents.

Professor and students of ‘Sanskritik Punarnirman’ Mission were invited to do a street play on theme of Swachhata at Satyajit Ray Film and Television Institute (SRFTI), Kolkata

Beautification out of waste material by DoorDarshan Kendra, Patna

 

 

The VAT area behind office premises was cleaned and painted by Satyajit Ray Film and Television Institute (SRFTI), Kolkata

Copies of scripts at Central Board of Film Certification (CBFC) which have been scanned disposed

 

Condemnation and disposal of vehicles by Prasar Bharti offices

Garbage Cleanup at the 35-Acre Beemapally Old SW Complex, All India Radio Thiruvananthapuram in Coordination with Corporation Authorities

 

Disposal of waste items at Prasar Bharti Secretariat, New Delhi

 

Weeding out of files and disposal of scrap material at PIB Imphal

 

Disposal of waste items at National Academy of Broadcasting and Multimedia (NAMB). Bhubaneswar

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